The Story

Broody took over and relaunched Demon Playing Cards in 2017. Already successful with its eponymous Racing Demon card game, we created a company around it, inspired by contemporary design that revives traditional games and invents the classics of the future.

Why we got involved

We simply love card games and wanted to articulate a product development, marketing and sales infrastructure for Yolky Games that makes the most of our network, allowing it to be a fun and commercially productive testing ground for all our capabilities in product design, production, social media, performance marketing, sales and fulfilment.

What we’ve done

In 2018, we launched Dodgy Dogs, a creative collaboration with celebrated visual artist Jean Jullien on Kickstarter. Having smashed its target by 877%, it was in the top 3% of all Kickstarter card games. We’re proud to be stocked in The Conran Shop and Galleries Lafayette.

We collaborate with some of the most exciting artists and designers from across the world to produce collectable series of bespoke cards and original games.

We have just launched our first jigsaw puzzle, a bit of novelty for us and we have a pipeline of very exciting projects for 2021.